Sometimes there’s a byline. Sometimes there isn’t.
Private label content is genuinely useful insight about your services, products — and people. Google Search has moved from its early framework as a keyword-dribbling receptacle toward a fully-fledged artificial intelligence engine powered by schema.org. To be effective in the years ahead, “content” has to “make sense,” and follow the predictable structure that schema.org demands.
My moniker on the web is knowlengr, short for “knowledge engineer.” The reason? Because technical writing is not just about the well-turned phrase, clever analogy or click bait. It’s about the effective organization of knowledge, especially as it is to be delivered to readers who understand who, but not all aspects of a product or service.
But beyond those insights, the best way to see the real value of my tech storytelling is to study my interviews, some of which are running at Syncsort.com. You’ll see that the interviews touch both on technology issues that are broad enough to attract general interest, but which expose product strategy and the human aspects of how an enterprise is using tech.
Browse Knowlengr private label content.